L’édition 2015 du Gumball 3000 ralliera Stockholm à Las Vegas et traversera cinq pays en passant par Stockholm, Oslo, Copenhague, Amsterdam, Reno, San Francisco, Los Angeles et enfin Las Vegas. La course partira de Stockholm le samedi 23 mai prochain. Les équipes franchiront la ligne d’arrivée à Las Vegas le 29 mai prochain. Suivez le rallye en live ici grâce à DESIGNMOTEUR et Twitter.
Le Gumball 3000 est un rallye automobile annuel international inspiré du Cannonball, de 3 000 miles (5 000 km) de distance moyenne lui donnant son nom, qui se déroule généralement sur le réseau routier à travers l’Europe, les États-Unis et l’Asie. Il s’agit d’un rallye de régularité sans chronométrage, ni de prix pour le premier arrivé sur les points de contrôles.
The Gumball 3000 is an annual British 3,000-mile (4,800 km) international motor rally which takes place on public roads. It was started in 1999 by Maximillion Cooper and his wife and business partner, Julie Brangstrup
Gumball 3000 combines the worlds of automobiles, music, action sports and popular culture for a unique event that reaches over 100 million households in 60 countries on television and online, and has a combined celebrity social media following of over 100 million followers.
Gumball 3000 – 2015
The 2015 Gumball 3000 will see participants—and their cars—travel from Stockholm, Sweden and pass through other European cities Oslo, Copenhagen and Amsterdam before heading to the U.S. On these shores, the rally will start in Reno, continuing onto San Francisco, Los Angeles and ending up in Las Vegas. It’s scheduled to run from May 23-30.
Tweets by @gumball3000
GUESS x Gumball 3000
Guess est partenaire officiel et alignera au départ sa propre équipe pour courrir le rally. L’équipe sera composée de Danielle Knudson, Simone Holtznagel et Natalie Pack, des mannequins de la marque, elles seront appelées les « Guess Vipers » pendant le rally. Car elle rouleront avec des Dodge Viper SRT. Guess a créé pour l’occasion un modèle de veste de sport : la Gumball 3000 Driver Jacket. En cuir blanc et rouge, elle sera portée par l’équipe Guess tout au long du parcours.
— Gumball 3000 (@gumball3000) 18 Mai 2015
La campagne GUESS x Gumball 3000, dirigé par Paul Marciano, Chief Creative Officer de l’entreprise GUESS .Inc et photographié par Raphael Mazzucco (Sports Illustrated) met en scène Danielle Knudson, Simone Holtznagel et Natalie pack, à côté des trois voitures DODGE Viper SRT personnalisés, conçus par le graphiste Tristan Eaton, Los Angeles. « The beautiful GUESS Girls are photographed wearing iconic red, white and blue denim jumpsuits paired with the limited edition red leather Gumball 3000 Driver Jacket and shot against the picturesque soft desert sand and crystal blue sky in Lucerne Dry Lake, California. »
GUESS and Gumball 3000
Guess Inc. will be speeding in style from Stockholm to Las Vegas as part of a new collaboration with Gumball 3000. Along with models Danielle Knudson, Simone Holtznagel and Natalie Pack, the Los Angeles-based denim brand is participating in this year’s road rally that will make pit stops in Oslo; Copenhagen; Amsterdam; Reno, Nev.; San Francisco, and Los Angeles between the start in Sweden and finish in Sin City.
— GUESS (@GUESS) 16 Mai 2015
Not ones to pass up on the moto fashion trend, its designers whipped up red and white leather jackets for its driving team as well as black denim jackets for other participants in the race. In the accompanying advertising campaign, Knudson, Holtznagel and Pack strut in red, white and blue denim jumpsuits in front of Dodge Viper SRT cars tricked out by muralist Tristan Eaton. Paul Marciano, Guess’ chief executive and creative officer, directed the visuals that were photographed by Raphael Mazzucco.
— GUESS (@GUESS) 17 Mai 2015
GUESS Announces Gumball 3000 Partnership
GUESS, the global lifestyle brand famous for its iconic ad campaigns and trend setting Denim is thrilled to announce an exciting new collaboration with world famous road rally and lifestyle brand, Gumball 3000.
For this year’s 2015 Gumball 3000 Rally, #StockholmToLasVegas, GUESS has enlisted its very own roster of GUESS Girls, Danielle Knudson, Simone Holtznagel and Natalie Pack to take the wheel and join GUESS x Gumball 3000 on an exciting journey beginning May 23rd and ending May 30th. The drivers will be traveling within two continents and across five countries, beginning in Stockholm, Oslo, Copenhagen, Amsterdam, Reno, San Francisco, Los Angeles and ending in Las Vegas.
GUESS has designed a limited edition Gumball 3000 Driver Jacket commemorating the 2015 Stockholm to Las Vegas rally. Offered in red and white leather, these exclusive jackets will be distributed to the GUESS drivers, which will be known as the « #GUESSVipers » as well as a selection of influencers and celebrities to wear. Other rally drivers and participants will sport a black denim racing jacket to wear on their journey from Stockholm to Las Vegas.
— GUESS (@GUESS) 18 Mai 2015
The GUESS x Gumball 3000 advertising campaign, directed by Paul Marciano, CEO and Chief Creative Officer for GUESS?, Inc., and shot by Canadian fashion, art and music photographer, Raphael Mazzucco, features the confident and sexy GUESS Girls, Danielle Knudson, Simone Holtznagel and Natalie Pack shot alongside three custom DODGE / SRT Viper x3 cars designed by world renowned muralist and L.A. native, Tristan Eaton. In true GUESS fashion, the beautiful GUESS Girls are photographed wearing iconic red, white and blue denim jumpsuits paired with the limited edition red leather Gumball 3000 Driver Jacket and shot against the picturesque soft desert sand and crystal blue sky in Lucerne Dry Lake, California.
GUESS x Gumball 3000 Behind the Scenes
Follow @GUESS and #GUMBALL3000 May 23-30. Join us in Los Angeles May 28 and Las Vegas May 29+30
supercars & superstars
A glow-in-the-dark Aston Martin DBS, David Hasselhoff in his KITT-themed Nissan GTR, and two more Vegas-themed McLarens are just a few of the cars that will be a part of this year’s rally.
The Gumball 3000 entry grid showcases an incredible array of vehicles, from vintage classics to futuristic hybrid hypercars – including Ferrari LaFerrari, Porsche 918 Spyder, Ferrari F50, Pagani Huayra, McLaren P1, Tesla Roadster, E-Type Jaguar, to Knight Rider’s KITT and the DeLorean DMC 12 from Back to the Future!
Supercars & Superstars including F1 World Champion Lewis Hamilton, David Hasselhoff, Tony Hawk, deadmau5, Tommy Lee, Dolph Lundgren, Tyson Beckford, Afrojack and Diplo join Gumball 3000!
Lewis Hamilton, Baywatch icon David Hasselhoff, boxing champion Mike Tyson, Grammy winning rapper and actress EVE, DJ and producer The Alchemist, Motley Crue’s Tommy Lee, The Expendables action hero Dolph Lundgren, skiing champion Jon Olsson, Myth Busters’ Tory Belleci, Guess supermodels Simone Holtznagel and Daniele Knudson, rapper Bun B, skateboard legend Tony Hawk and EDM megastars deadmau5, Afrojack and Diplo, alongside global heads of industry, several Royal families and car enthusiasts.
The event is supported by Ministries of Culture and Tourism in each host city and has over 30 charitable and commercial partners. Throughout the route Gumball 3000 hosts festivals of automobiles, action sports and music in each city, with famous musicians performing – attracting daily audiences of between 5,000 – 150,000 fans.
David’s Back For Gumball 3000 2015 + Knight Rider Auction
“TV star David Hasselhoff returns to Gumball 3000 for the eighth year in a row. Joining the likes of Lewis Hamilton, Dolph Lundgren, deadmau5 and Tommy Lee on the journey from Stockholm to Las Vegas, The Hoff is reuniting with his trusty Nissan GTR, which pays homage to his legendary Knight Rider KITT car. Each year, The Gumball 3000 Foundation partners with Christie’s to auction sporting, celebrity and automotive memorabilia donated by Gumballers, to benefit underprivileged youth through education and environmental projects. During the 2015 rally, Gumball 3000 will be auctioning David Hasselhoff’s personal Knight Rider 1982 Pontiac Trans Am, which appeared in the original Knight Rider television series, better known as KITT.”
Shmee150 and the Shmeemobile McLaren 650S
Gumball 3000 2015, Stockholm to Las Vegas, and Shmee150 will be there as ever covering all the action and sharing it via videos and photos on a daily basis.
Histoire de rallye
Tout commence en 1999
Créé par Maximillion Cooper, jeune Britannique et ancien mannequin, le premier rallye a eu lieu en 1999. Avec un départ et une arrivée à Londres, il consistait en une boucle à travers l’Europe occidentale via des lieux mythiques de l’automobile (circuit d’Hockenheim en Allemagne, usines Ferrari à Modène (Italie), circuit du Mans) et haltes dans des hôtels de luxe avec soirées festives. Des célébrités telles que l’acteur Billy Zane, dans une Aston Martin DB5, Jason Priestley dans une Lotus Esprit V8 et Dannii Minogue, dans une Porsche Boxster, y ont participé.
The inaugural rally featured 50 of Maximillion Cooper’s friends travelling from London to Rimini, Italy and back. The route passed through Paris stopping at Chateau d’Esclimont and continued to the Le Mans race circuit. The group then travelled to the Ferrari Factory in Maranello, Ambras Palace in Austria, and the Hockenheim Grand Prix Circuit in Germany before their return to London to cross the finish line on Park Lane, London. The event commenced with a party at the Bluebird club in London attended by celebrities such as Kate Moss, Guy Ritchie and Dannii Minogue before Sir Terence Conran dropped the checkered flag the following day. Cars that took place in this first rally included a British Police car borrowed from the British television show The Bill driven by Alexandra Aitken, a Lotus Esprit and a Lamborghini Diablo.
In May 1999, Cooper invited his influential friends to join him on a driving adventure across Europe, hosting glamourous parties throughout attended by Kate Moss, Jamiroquai, Kylie Minogue and Johnny Knoxville – and immediately gained notoriety gracing the pages of GQ, Esquire and Vanity Fair, as one of « Cool Britannia’s » must-do events.
The Gumball 3000 Foundation
The Gumball 3000 Foundation is a non-profit charitable trust that strives to provide opportunities, optimism and ambition to future generations.
Created in 1999 by British entrepreneur Maximillion Cooper, the Gumball 3000 brand has become prolific within popular culture, and by channelling the collective means and influence of its five thousand plus alumni members, the Gumball 3000 Foundation has been established to benefit underprivileged youth through Education, Infrastructure and Environmental projects.
The Foundation will place an emphasis on youth-based projects such as building recreational areas and skate parks in the most deserving of areas, and has carefully selected its high profile trustees to aid such efforts. The Foundation will also utilise its position across multi-faceted medias to relay its endeavours in such a manner that appeals to young people and encourages the notion of getting involved in philanthropic pursuits themselves.
Further to capitalising on a powerful alumni of individuals, the Foundation also aims to work alongside its global commercial partners to assist in their charitable efforts and to guide their respective and considerable philanthropic attentions to causes which Gumball can identify from its unique position as a successful youth culture brand.
The Gumball 3000 Foundation will select partners who share the same values and mission, and meet the criteria for responsible governance, giving underprivileged youths across the world the opportunities they deserve.
- Gumball 3000
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